Research of music video-Justin Timberlake

Mise en scene
In the opening of the music video various camera shots are included:
medium close ups
close-ups
Two shots
Over shoulder shots
Extreme close ups
Tracking shots
Are used this creates different angles and positions that the audience can view the artist in creating an overall expression of the artist, helping the audience relate the to artist. The use of close-ups and medium close-ups suggest the important and dominance of the artist.
The tracking shots of the artist allow the audience to experience as if they were following the artist creating realism and a connection between the audience and the artist.
Two shots are also used when the male and female character interact this shows the relationship and the use of togetherness between the couple, portraying to the audience the feelings and emotions between them. By using two shots it also allows the viewers to see the two characters together creating an overall opinion on the couple together, this also shows that when the two characters are together they are both equally important as they share the frame so that one of them is not dominating the frame showing equality in their relationship.
The two shots also allow the audience to see both characters faces whilst talking revealing their emotions through their facial expressions, creating a theme and mood that the audience can relate to and understand.
The use of tracking shots when the artist and female are traveling in their cars also creates realism as cars are very common in everyday life therefore setting a scene. Also by the use of tracking shots it creates an experience as if the audience is in the scene with them creating a connection between them.
The first scene of the music video includes two black siloettes of the two main characters this is portrayed by the close up of the two characters creating importance, the two characters are surrounded and drowned by shelter of dark lighting this creates mystery as it hides their identities creating enigma.
The next couple of scenes include a blonde women who was quickly shown in the first scene appling make-up this connotes feminity targeting female audiences, also by her appearing in the frame on her own it suggests importance. After another scene is shown including a car tire and alloy this connotes mascilinity as cars are targeted mainly at men, therefore this shows that the music video is targeted for both male and female viewers.
The next scene shows a male figure with a micro phone this suggests that he is the artist, he is wearing a formal outfit which connotes importance and professionalism, he is also wearing a hat which covers half his face this creates mystery and enigma as the hat covers the artists identity and emotions. When the artist starts to sing he takes off his hat this then goes on to reveal his identity which he can also express through his song and lyrics helping the audience relate to him. Whislt the artist is singing into the microphone a low angle shot is used this creates a feel as if the artist has more dominance over the frame and the audience as he is higher up and therefore leaves the audiences looking up at him.
Another scene includes Justin Timberlake being affectionate with the attractive blonde women, this portrays passion and the relationship between the two characters, this also helps the audience relate to the video.
Once again linking back to the key codes and conventions of the R&B genre alchol and dancing are also present in the video which i noticed in all of the videos i analysed, also a swimming pool is also shown which i noticed from Fergies music video by including these luxury items it connotes wealth and happiness.
The swimming pool goes on to reveal the blonde women drawning and then the male artist being the saviour and saving her this links to props theor where the hero is the male and the victim is the female who needs saving.
The male artists costume consists of dark colours which connote mystery and mascilinity, whereas the female model is wearing light colours which connote innocence and feminity which again targets both genders.
In the majority of the video the artist is standing on a high leveled stage which connotes importance and arthority as he is positioned higher then everyone eles. Behind the artist when he is performing on the stage in the music video are stairs which reveal a red carpet this connotes fame and importance again allowing the audience to be aware that he is the main character.
There is a bedroom scene where the two characters are on the bed this connotes seduction which is also a main code and convention in R&B genre. There is also a scene where the female character is racing in her car this is shown from the point of view shot from the female looking out ahead on the road when she is driving this allows the audience to experience as if they were in the car themselves or even driving this creates realism and a connection with the character. The slow pace of when the women crashes the car allows the audience to take in the accident and understand the diegesis, also it allows the audience to view the characters facial expressions and body language revealing her emotions and feeling creating enigma.
The movement and gesture through out the video is confident portraying power and importance, when the artist is in a nightclub which also links back to the main key codes and conventions if the R&B genre, dancing and a fun feel to the scene is revealed allowing the audience to relate to the video.
The artist whislt performing in the video points and looks into the camera this portrays a feeling as if he is directly speaking to the audience creating a connection between them.

Editing
The editing throughout the video shows the degises by dialogue this allows the viewers to understand the music video.
Slow motion also highlights the importance and allows the viewers to take in the storyline, by the rest of the music video being in a normal pace, this suggest that the scene edited in slow motion is important and therefore helps the narrative make sense and flow. The diegsis gives the viewers a better understanding of what is happening helping them connect and relate to the video.

Also included in the video to help convey and create realism is a fighting scene where the male artist (Justin Timberlake) has a fight with another male character this reveals his emotions and feelings and helps sets the mood for the audience. Dialogue is added within the video this helps create realism and prevents the audience form loosing interest as it is unique and it is not included in a majority of R&B genre music videos. Also by using the dialogue it helps the audience relate to the video as it creates a narrative which helps the audience to understand.

Lighting
Both natural and artifical lighting is used to help highlight the characters throughout the video, lighting is used from the fire which highlights the character and the car this shows that they are equal important and are significant to the video. The use of fire and dark lighting when the women crashes connote fear and danger, therefore allows the audience to relate with the characters and set the mood for the scene.

The costumes used throughout the video consist of formal suits and limited clothes for the women, this connotes importance and professionalism and for the women connotes seduction and mystery which also links back to the key codes and conventions in the R&B genre helping the audience relate to the genre and recognizes the style of music portrayed.